Apple 7Ps of Marketing

Apple 7Ps of Marketing

Apple’s 7Ps of marketing comprises elements of the marketing mix that consists of product, place, price, promotion, process, people and physical evidence. Product. Apple designs, manufactures and sells technological devices such as IPhones smartphones, IPad tablets, Mac desktop and portable … Continue reading

Apple SWOT Analysis

Apple SWOT Analysis

SWOT is an acronym for strengths, weaknesses, opportunities and threats related to organizations. The following table illustrates Apple SWOT analysis: Strengths 1.      Market leadership for a range of products and services 2.      Strong brand image and a brand value of … Continue reading

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Apple Inc. Report

Apple Inc. Report

Established in 1977 in California, Apple Inc. is a global designer, manufacturer and marketer of mobile communication and media devices, personal computers, and portable digital music players. Apple is the largest IT company in the world by revenue and total … Continue reading