Microsoft Ecosystem: a brief overview
Microsoft ecosystem integrates the following types of products and services:
|Category||Products and services|
|Productivity and Business Processes||Microsoft 365, SharePoint, Skype for Business, Outlook Mobile, One Drive, Dynamics 365, Microsoft Teams,
|Intelligent Cloud||Server products and cloud services, including SQL Server, Windows Server, Visual Studio, System Center, and related CALs, as well as Azure
Enterprise Services, including Premier Support Services and Microsoft Consulting Services
|More Personal Computing||Windows
Devices, including Microsoft Surface (“Surface”), phones, and PC accessories.
Gaming, including Xbox hardware; Xbox Live, Search advertising.
Products and services within Microsoft Ecosystem
It can be argued that Microsoft ecosystem is aimed at enterprise customers to a greater extent compared to individual users. Specifically, Microsoft enterprise products and cloud services are effectively tied together and this generates strong incentives for businesses to use Microsoft products and services.
For example, OneDrive for Business leads into Sharepoint, Teams integrates with Outlook and is about to swallow Skype for Business, Dynamics CRM and SQL Server can integrate and pull data from Azure AD. Moreover, there are many Office 365 programs and services that integrate with each other under a single sign-on.
Similarly, Windows ecosystem which includes the platform, games, apps, the Store, and Minecraft, as well as the Windows 10 family of devices, including Surface, Xbox, and HoloLens. the multinational technology company is expected to further invest into its ecosystem to make it stronger in the medium-term and long-term perspectives.
Microsoft Corporation Report contains a full analysis of Microsoft ecosystem. The report illustrates the application of the major analytical strategic frameworks in business studies such as SWOT, PESTEL, Porter’s Five Forces, Value Chain analysis, Ansoff Matrix and McKinsey 7S Model on Microsoft. Moreover, the report contains analyses of Microsoft leadership, business strategy, organizational structure and organizational culture. The report also comprises discussions of Microsoft marketing strategy and addresses issues of corporate social responsibility.