Samsung PESTEL Analysis

Samsung PESTEL analysis

PESTEL is a strategic analytical tool used to assess the impact of external factors on businesses. Samsung PESTEL analysis involves critical analysis of political, economic, social, technological, environmental and legal factors affecting the multinational electronics company. Political Factors in Samsung … Continue reading

Samsung SWOT Analysis: Strong Financial Position and Leadership in Global Display Market

Samsung SWOT analysis

SWOT is an acronym for strengths, weaknesses, opportunities and threats related to organizations. The following table illustrates Samsung SWOT analysis: Strengths 1.      Leadership in visual display market segment 2.      Strong patent portfolio 3.      High brand value 4.      Global leadership across … Continue reading

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Samsung Group

Samsung Group Report

Founded in 1969, Samsung Electronics is one of the leaders in consumer electronics industry in an international scale. The company employs 325,677 people in 80 countries and has more than 200 subsidiaries around the world (Sustainability Report, 2016). The business … Continue reading