Starbucks Value Chain Analysis: Technology Development as the Greatest Source of Value Creation

Starbucks value chain analysis

Starbucks value-chain analysis is an analytical framework that assists in identifying business activities that can create value and competitive advantage to the business. Figure below illustrates the essence of value chain analysis. Starbucks Value chain analysis Starbucks Primary Activities Starbucks … Continue reading

Starbucks PESTEL Analysis: Technological Factors as Source of Competitive Advantage

Starbucks PESTEL analysis

PESTEL is a strategic analytical tool and the acronym stands for political, economic, social, technological, environmental and legal factors. Starbucks PESTEL analysis involves an analysis of potential impact of these factors on the bottom line and long-term growth prospects. Political … Continue reading

Starbucks SWOT Analysis: Strengths based in Quality and ‘Third Place’ Experience

Starbucks SWOT analysis

SWOT is an acronym for strengths, weaknesses, opportunities and threats related to organizations. The following table illustrates Starbucks SWOT analysis: Strengths 1.      Extensive, but focused brand portfolio 2.      High profit margin and solid financial position 3.      Market leadership in the … Continue reading